A Moving Partnership FH and Strat@comm

Working with Strat@comm, part of the Fleishman-Hillard global network, clients get boutique transportation services and expertise with access to our on-the-ground resources around the world.

For More Information

North America
Kim Skeltis
Strat@comm Detroit
248-824-8200
Contact Me

John Undeland
Strat@comm
Washington, D.C.
202-289-2001
Contact Me

Asia Pacific
Lydie Liu
FH Beijing
+8610-5869-166
Contact Me


 

Print page

Transportation

Public Relations and Marketing Communications:
Where Expertise and Experience Help Drive Your Success

How can Fleishman-Hillard's transportation group deliver results at the point of impact? One answer: our level of expertise. Our employees include such notables as former executives from the U.S. Department of Transportation, National Highway Traffic Safety Administration, Federal Railroad Administration, AAA, and the Alliance of Automobile Manufacturers, as well as from auto manufacturers and suppliers.

Then there's our range of experience in everything from digital communications to multicultural outreach to a diverse range of neighborhoods and nations. Chances are we've addressed situations similar to yours and have strategies in place to win you the right exposure and address your business goals.

Automotive, Airline, Public Transportation — Our Marketing Communications Bring Results

Fleishman-Hillard has addressed core issues in virtually every aspect of transportation from infrastructure to highway safety. Here are a few examples of the success we've brought organizations like yours — let us know if you want to see more:

United Airlines-US Airways

When United Airlines-US Airways decided to merge, they needed to win regulatory approval from anti-trust authorities in the U.S. and European Union. Fleishman-Hillard's Brussels office had one clear objective: anticipate regulatory and media problems that might interfere with garnering the European Commission's approval. Fleishman-Hillard launched a strategic campaign, accessing contacts in the European Press Corps, European Commission, and others.

The result With our help, the European Commission approved the merger. United Airlines awarded Fleishman-Hillard 4.9 out of 5 points in our client satisfaction survey.

Bi-State Development Agency.

Six months before it opened, St. Louis' sleek light-rail system faced media criticism and possible boycotts threatening to turn the $351 million MetroLink system into the next Edsel. So Fleishman-Hillard, with the Bi-State Development Agency, embarked upon a targeted public relations campaign to keep the project on track.

The result MetroLink raised private funds to cover the system's introduction. The media coverage was reversed, and MetroLink served more than 200,000 residents — 10 percent of the area's population — in its first three days and its 1 millionth passenger after just five weeks. Daily ridership exceeded initial projections by 76 percent during the first five months of operation.