Our Cause-Related Clients:
  • White House Office of National Drug Control Policy
  • U.S. Food Stamp Program
  • U.S. Army/Tricare "That Guy" Campaign
  • Common Ground Alliance
  • Houghton Mifflin/Miami-Dade County Public Schools
  • NJ Department of Health and Senior Services Pfizer: Healthier Florida
  • American Red Cross
  • Chronic Fatigue and Immune Deficiency Syndrome Association of America
  • Interstitial Cystitis Association of America
  • Arthritis Foundation
  • National Diabetes Education Program
  • Sara Lee
  • Novartis Korea
For More Information

North America
Ann Davison
Vox Global Mandate,
Washington, D.C.
202-772-5001
Contact Me

Harry Frazier
FH Washington, D.C.
202-828-8897
Contact Me


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Social Impact Marketing

Communications That Change Lives, Communities and Our World

How do you make a social investment that will also have a positive impact on your brand? Reputation? Bottom line? And how do you encourage individuals to engage in healthier, safer behaviors that will benefit themselves and society? More than 100 professionals in FH's Social Impact Practice Group have helped dozens of governments, nonprofit organizations, and corporations ask and answer these questions.

Our Social Marketers Shape Beliefs and Attitudes

The foundation of our social impact work is research, upon which we develop the strategic communications and marketing solutions that drive results. We've worked with clients around the globe to prevent risky behaviors, manage diseases, promote life-saving research, and help build healthy, sustainable communities. We manage multimillion dollar programs spanning oceans and small, neighborhood initiatives targeting a few city blocks. Our work is award-winning, but more important, it's life-changing.

Marketing Outreach That Leads to Life-Changing Results

Fleishman-Hillard partnered with the Susan G. Komen Breast Cancer Foundation to help increase awareness among women aged 20 to 39 about the benefits of early detection. Together we created On the Way to the Cure—The Komen College Tour, an innovative, interactive campaign targeting college females about the benefits of breast health. More than
8.5 million media impressions were generated, and 80 percent of the women who were reached committed to improved breast-cancer prevention.

Fleishman-Hillard joined the New Jersey Department of Health and Senior Services to catapult New Jersey Breathes' "Spare the Air: It's What We Breathe" youth campaign into a statewide movement. Through an awareness-raising grassroots campaign Fleishman-Hillard was able to increase the number of smoke-free policies statewide, collect more than 40,000 signatures to generate legislative support, generate 4 million local and regional print media impressions, and reach a broadcast audience of nearly 8 million.